Archive for the 'Marketing to Kids & Teen' Category
The article (written by Erick Shonfeld), ‘When Amazon Bought Zappos, Clothes.com Also Came In The Box’, on TechCrunch.com tells about the new relationship between these three domain names. In a nutshell, Amazon paid $928 million for Zappos (the business) and inherited the domain name, Clothes.com (which had been purchased last year for 4.9 million).
Why [...]
August 8th, 2009 | Posted in Best Practices, Branding a Product, Choosing a Good Name, Easy to Remember Names, Internet Advertising, Marketing to Kids & Teen, Media Advertising, Promoting Your Website, Rebranding, Search Engines, Websites | No Comments
CountOn2.com had an interesting article about David Placek of Lexicon Branding and how he works “with clients to solve a problem, to help them communicate something“. Placek said, “What makes a brand name so important is that it’s your permanent media,“
Today, the company employs dozens of people around the world. Placek started his career at [...]
June 19th, 2009 | Posted in Alliteration, Branding a Product, Choosing a Good Name, Easy to Remember Names, Internet Advertising, Marketing to Kids & Teen, Media Advertising, Other Forms of Media, Promoting Your Website, Renaming, Search Engines | No Comments
GoBackpacking.com offers a lot great advice and a bunch of examples to help you think about choosing a ‘winning’ domain name. Check out the blog entry…http://www.gobackpacking.com
May 19th, 2009 | Posted in Alliteration, Avoid Hyphens, Best Practices, Blogging to Promote, Branding a Product, Choosing a Good Name, Easy to Remember Names, Internet Advertising, Marketing to Kids & Teen, Misspellings, Promoting Your Website, Search Engines, What NOT To Do! | No Comments
Rick Schwartz, the seller of Candy.com, has revealed that it wasn’t Hershey’s that purchased Candy.com. In fact, he says,“…it was not Nestles nor any other company you have ever heard of. Yet.”
Read Rick’s intriguing post about the sale and the business climate today.
http://www.ricksblog.com/my_weblog/2009/04/hersheys-did-not-buy-candycom-guess-who-did.html
April 2nd, 2009 | Posted in Best Practices, Branding a Product, Choosing a Good Name, Easy to Remember Names, Internet Advertising, Marketing to Kids & Teen, Media Advertising, Promoting Your Website, Rebranding, Renaming, Search Engines, What NOT To Do! | No Comments
First there was Toys.com selling for 5.1 million dollars and then there was news that Candy.com is to sell for 3 million dollars! Wow! And these weren’t the only big ticket domains. Check out Ron Jackson’s latest weekly report of domain sales for more at DNJournal.com. The size of these sales re-emphasize the importance of [...]
March 19th, 2009 | Posted in Branding a Product, Choosing a Good Name, Easy to Remember Names, Internet Advertising, Marketing to Kids & Teen, Promoting Your Website, Rebranding, Renaming | No Comments
It doesn’t get any easier than this! Check out Google’s “Google Friend Connect“. Here is what Google says about it:
“Grow traffic by adding social features to your site. Google Friend Connect means more people engaging more deeply with your website–and with each other.”
March 11th, 2009 | Posted in Blogging to Promote, Good Content, Marketing to Kids & Teen, Other Forms of Media, Promoting Your Website, Search Engines, Social Media, Social Networking, Twitter | No Comments
You’d probably have to be living under a rock to have not heard that ToysRUs purchased the domain name, Toys.com for a whopping $5,100,000.00. Why in an economy like we have now would a company do something that extravagant? BECAUSE they realize how valuable THAT domain name is to their business and to their marketing.
DNJournal.com [...]
March 8th, 2009 | Posted in Best Practices, Branding a Product, Choosing a Good Name, Easy to Remember Names, Internet Advertising, Marketing to Kids & Teen, Media Advertising, Promoting Your Website, Real Estate Domain Names, Rebranding, Renaming, Search Engines | No Comments
I love the “WhatA” domain name promotion I saw this morning on Twitter.com. The sites I saw were of good quality. I got on board with the following domain names. I will develop some and will offer some for sale or lease at DomainsPromote.com.
WhataBedroom.com
WhataBookstore.com
WhataBracelet.com
WhataBride.com
WhataCellPhone.com
WhataDownload.com
WhataGuitar.com
WhataFunGame.com
WhataNecklace.com
WhataNewCar.com
WhataTelevision.com
WhataToddler.com
WhataUsedCar.com
WhataVideoGame.com
WhataVodka.com
March 2nd, 2009 | Posted in Branding a Product, Choosing a Good Name, Domain Names and/or Sites For Sale, Easy to Remember Names, Internet Advertising, Marketing to Kids & Teen, Social Networking, Twitter | No Comments
Forbes magazine had an article, ‘Teen Machine: Alloy comes up with some of the hottest books and flicks for teens. So why isn’t it, like, profitable?‘ Being a high school media specialist (librarian) I read the article with interest as Alloy owns the ‘Sisterhood of the Traveling Pants’ books and movies which are very popular [...]
November 9th, 2008 | Posted in Choosing a Good Name, Domain Names and/or Sites For Sale, Easy to Remember Names, Internet Advertising, Marketing to Kids & Teen, Media Advertising, Other Forms of Media, Promoting Your Website | No Comments